Bye Bye Creams is a cream designed by a dermatologist that created a cream for a boy he once saved from an asthma attack that had extremely bad eczema that no cream seemed to be able to subside. When he created this cream he continued to have people asking for it because it was the only cream that had ever worked for them. The packaging and branding design is intended to look different, classy, clear, and useful, to reflect the doctor and his values.